Via Verde The Green Way

Via Verde – The Green Way


Architect: Grimshaw
Architects of Record: Dattner Architects
Landscape Architect: Lee Weintraub Landscape Architects
Client: Jonathan Rose Companies & The Phipps Houses Group

Via Verde is a pathfinder project in so many ways: the first ever architectural design competition for social housing in New York City, with a brief that called for a highly sustainable building that would support and encourage healthy living, from the use of stairs to the growing of vegetables on its green roofs; a successful pattern of mixed tenure unique in New York; and finally a design concept that could be rolled out in further housing projects across the Five Boroughs.

Grimshaw’s hi-tech heritage serves the project well – the solar arrays look perfectly at home with the aesthetic of prefabricated panels, metal window frames and balconies and wood panel accents used in the tower, the apartment block and the townhouses. This is an imaginative and highly popular scheme.

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