The Influence of the 1925 Paris Exhibition

Barbers' shop, Austin Reed

Barbers' Shop, Austin Reed

Barbers’ Shop, Austin Reed, Regent Street, London
Percy Westwood (1878–1958) and Joseph Emberton (1889–1956)
1929 Photograph: Derek Kendall, 2001
Copyright: English Heritage

Austin Reed opened his Regent Street store in 1926 and promoted it as the first menswear department store in Britain. Everything the middle-class man might require was there. In 1929 the store was extended to include a Louis XV room, a tropical room and this barber's shop in the basement with a serpentine neon light. Only the barber's shop survives.




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