If you are running an architectural practice, you need to think like an entrepreneur and take control of your business. To be successful, it helps to have a clear development strategy. A written business plan makes decision-making easier. This interactive workshop will cover the following: analysis of your existing practice; how to react to a competitive environment; marketing objectives; financial objectives; the importance of understanding and using your Unique Selling Point (USP); a structured approach to business development. Throughout the session, you will be working on practical exercises which lead to a structure for winning new work. Speaker: Lucy Mori K L Mori Business Consulting

CPD 2013|