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It Will Never Work - Exhibition Tour by Urban Splash
​Urban Splash
Tours

It Will Never Work - Exhibition Tour by Urban Splash

Mark Latham (Regeneration Director) of Urban Splash gives a guided tour of the exhibition telling the wider story of the award-winning projects that are highlighted.

Mark Latham (Regeneration Director) of Urban Splash gives a guided tour of the exhibition telling the wider story of the award-winning projects that are highlighted.


It Will Never Work is an unplanned trip from Madchester to Brexit via Easyjet and driverless cars, with a quick history of unorthodox thinking and a few buildings along the way.

In their first 25 years, Urban Splash have won over 40 RIBA Awards. These awards cross the spectrum from Small Projects to the Stirling Prize Shortlist and cover refurbishment and new-build on residential, leisure and commercial schemes. Special awards acknowledge the company’s commitment to Sustainability, Housing and Conservation.

Urban Splash profess to have started without a plan, purposefully ignoring advice and routinely rejecting accepted development processes. At every step 'it will never work' has been a call to action rather than a discouragement.

The company’s maverick presence on the development landscape of the North has changed the way we live, work and play in our cities, and their continued success as 'established innovators' is helping to shape urban futures.

In this exhibition we explore the RIBA Award-winning projects, in the context they were created and against the specific challenges and opportunities of the day.

We try to understand what, in the Urban Splash approach, connects all these projects and cuts across the immediate context to form a consistent body of work and essential ethos.

https://www.architecture.com/itwillneverwork