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It Will Never Work - Housing Event
​House by Urban Splash
Talks and lectures

It Will Never Work - Housing Event

​​As part of our 'It Will Never Work' exhibition, marking 25 years of Urban Splash, we are delighted to be hosting a special evening event on Housing. Urban Splash will be joined by an invited panel of contributors to talk about their experience of shaping neighbourhoods, housing quality and offsite manufacturing.

Housing is a hot topic in the UK. The Housing Crisis is a term used as a catch all to cover amongst other things a decline of public sector housing, skills and labour shortages, intergenerational inequality, supply and demand, density, urbanisation, land-banking, outmoded construction techniques, profit maximisation and planning policy.

This panel event is led by Urban Splash and focuses on the role of design, innovation and placemaking in helping to overcome some, if not all the associated challenges. Urban Splash will be joined by an invited panel of contributors to talk about their experience of shaping neighbourhoods, housing quality and offsite manufacturing.

This event is part of the programme for the It Will Never Work exhibition marking 25 Years of Urban Splash. The exhibition runs until 16 June at RIBA North – National Architecture Centre.

Please register for your free ticket.


Mark Latham – Creative Director of Urban Splash

The regeneration company has recently launched a modular family housing project called House. Each house is factory built with the internal layout chosen by the owner. House was born out of a lack of diversity in new residential stock and offers a high-spec, affordable and thoughtfully designed alternative to stereotypical modern homes.


Hazel Rounding (@HRounding) – Director of shedkm

Hazel joined innovative architecture practice Shedkm in its opening year and spearheaded the opening of its London office. Shedkm have designed many housing projects, notably Chimney Pot Park in Salford for Urban Splash along with their new modular House project. Placemaking is at the heart of what they do, from the regeneration of neighbourhoods in the North to the renewal of the suburbs of London and the South coast.

Louise Wyman (@LouiseWyman) – Head of Strategy at Homes England

Louise is a Landscape Architect Chartered Surveyor and alongside her role at Homes England she is on the planning committee of the London Legacy Development Corporation working towards delivering the regeneration legacy of the 2012 Olympics.

Homes England brings together land, money, expertise, and planning and compulsory purchase powers, with a clear remit to facilitate delivery of sufficient new homes, where they are most needed, to deliver a sustained improvement in affordability. One of Homes England’s priorities is to invest over £4 billion in building new homes, helping around 70,000 families and individuals to own or rent their own home.

Mark Swenarton – Emeritus Professor of Architecture, University of Liverpool

Mark originally trained as an architectural historian and has predominantly focussed on twentieth century housing. In 2017 Cook’s Camden: The Making of Modern Housing was published, the result of ten years of research into the housing projects built in the Borough of Camden in the 1960s and 1970s whilst Sydney Cook was the borough architect.

Camden Council showed how they could create a substantial amount of housing without relying on high-rise builds and created street-based schemes ensuring tenants had a front door and outside space. These ground-breaking schemes have been a source of inspiration to many architects and planners in recent times.

Nina Edge – Artist

Nina’s art found subject matter incredibly close to home when in 2004 the 450 terraced houses of the Welsh Streets, including her home and studio, were condemned for demolition. She became the leader of a fourteen-year campaign to save this historic neighbourhood. The Welsh Streets featured in her work, and in the work of other artists, writers and photographers all documenting the progress of the area and promoting the campaign to a wider audience.

She developed a process called 'Design Diplomacy' and commissioned Liverpool architects Constructive Thinking to re-consider the site, using design as a peacemaking vehicle to reframe how plans are forged. The Welsh Streets survived the threat of demolition and are now being repaired and re-occupied.